Chicago Cubs Sets Rom-Com Series ‘Nine Innings to Love’
Chicago Cubs Sets Rom-Com Series ‘Nine Innings to Love’
Aug 31, 2026 7:05am PT
Chicago Cubs Sets Rom-Com Series ‘Nine Innings to Love’
By William Earl
Plus Icon
William Earl
Latest
Courtesy of Chicago Cubs
From stealing bases to stealing hearts, the Chicago Cubs are getting into the content game.
The baseball team just announced the upcoming release of “ Nine Innings to Love,” a scripted rom-com series that is set to launch on the team’s TikTok account on Sept. 4. The series is inspired by the real-life phenomenon of fans meeting and sparking a connection at Cubs games.
The story is told across nine innings of baseball and consists of 17 short-form, social-first episodes. The series was created and written by the Cubs’ creative arm, Cubs Productions, with production services provided by Chicago’s Coyote Sun Productions. The series is directed by Adam Sobel.
Popular on Variety
Related Stories
'Elsinore' Review: Andrew Scott Is Powerfully Moving as Ian Charleson, the 'Chariots of Fire' Star Who Played Hamlet While Ravaged by AIDS
'The Spiral' Review: Paolo Strippoli's Lurid Faustian Tragedy Shores Up His Reputation as Italy's New Horror Virtuoso
Per the official synopsis, the series “follows Ava (Veronica Garrubbo), an aspiring romance writer in a slump, and David (Sid Kutikkad), a sweet but love-shy seatmate who does not believe romance is real, over the course of one Cubs game. After an accidental bleacher meet-cute leaves them stuck together for the game, Ava makes David a promise: before the final out, she will help him find a summer fling inside Wrigley Field. But as Ava turns the ballpark into a rom-com training ground, complete with swings and misses, a makeover, a returning ex and a ninth-inning chase, she starts to realize the story she has been trying to write may be happening right in front of her.”
Angelina Dávila, Kevin Kantor, Shelby Brown and Cole Steeves also star in the series.
“For generations, Wrigley Field has been a place where memories are made, friendships begin and love stories start,” Jen Martindale, the Cubs executive vice president of marketing and communications, said in a press release. “’Nine Innings to Love’ celebrates the magic of a summertime Cubs game through a bite-sized episodic format that’s built for Gen Z and millennial audiences. By blending a game of baseball with BookTok fandom and the vibes of a classic rom-com, we’ve created a story that could only unfold in the Budweiser Bleachers at Wrigley Field.”
“The inspiration for ‘Nine Innings to Love’ came from a simple truth about the Wrigley Field Budweiser Bleachers: with general admission seating, you never know who might end up beside you. That felt like the perfect starting point for a love story,” Adam Sobel, the Cubs director of content and production, also said in a press release. “In Ava and David, we wanted to create characters relatable to bleacher fans who come to the ballpark both for the game and for the possibility of what might happen off the field.”
Watch the “Nine Innings to Love” trailer and see the key art below.
For those who believe in a good love story. Nine Innings to Love: A 17-part vertical series, coming to your FYP this Friday. #booktok #romance #verticals #chicago #9ITL
Courtesy of Chicago Cubs
Channing Tatum, Gemma Chan and a 10-Year-Old Front the ‘Josephine’ Oscar Campaign (EXCLUSIVE)
Netflix Sets Its Longest Theatrical Window Ever for Oscar Hopeful ‘La Bola Negra,’ Moving Up Release Date
Canada’s H264 Nabs Colombia’s ‘Where the River Begins’ Ahead of Toronto Fest World Premiere
How John Malkovich’s 30-Year Oscar Drought Could Finally End With ‘Wild Horse Nine’
Hollywood Can’t Survive Without Animation. So Why Won’t the Industry Respect It?
Oscars: South Korea Selects Lee Chang-dong’s ‘Possible Love’ for International Feature Race
Loading comments...
Leave a Reply Cancel reply
2 CommentsComments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.Leave a Reply
Your email address will not be published. Required fields are marked *
Name *
Email *
Website
Δ
A.J.says:
So Hallmark turned it down?
rdsays:
Looks bad
More From Our Brands
- Rolling Stone\
Bob Weir Was Working on ‘Psychedelic Rock Opera’ About His Life\
\
- Robb Report\
Sirena Yachts Just Unveiled Its New 118-Foot Flagship\
\
- Sportico\
LIV Golf’s Bankruptcy Through the Eyes of One of Its Creditors\
\
ad
PMC
Variety is a part of PMX Global, LLC, a subsidiary of Penske Media Corporation. © 2026 Variety Media, LLC. All rights reserved. Variety and the Flying V logos are trademarks of Variety Media, LLC.
Our Sites